According to numbtothecold yesterday was “National Chipotle Day”. But, according to TOTALLY CHIPOTLE® it’s actually “TOTALLY CHIPOTLE® DAY”. It’s clear from a quick search that this causes quite some confusing around the world. People confuse “Totally Chipotle®” with a “Chipotle Mexican Grill” day and end up buying a Chipotle burrito on a day that has nothing to do with CMG.

Really, it’s never a bad day to buy a chipotle burrito, but if you’re going to do it on any day it should be July 13 which is chipotle’s birthday.